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Mary Schmidt Marketing Troubleshooter

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August 3, 2005

Why Lie? I need a beer.

This was one of the best panhandler signs I’ve ever seen - on a street corner in San Fran. And, he was getting a lot of dollars (including one of mine.) It’s all in the presentation. As Seth Godin notes, “A picture might be worth 2000 words.” (and I’d add - $$$).

One Response to “Why Lie? I need a beer.”

  1. chinadr Says:

    I took a look, the contents is really very fascinating, but at I am here of speed is too slow, I have a little to wait the can not compare with, but still need to thank you lift the arch so good of contents

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