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Mary Schmidt Business Builder & Renovator


Glass Half-Full or Half-Empty?

Jul 21, 2016

HALF+FULL+GLASS1Me?  I see a glass of what appears to be water. As for the positive or negative view - that depends on level of thirst, and how far you are from other water.

It’s as much a mistake to always cheerily see the glass as half-full as it is to always whine it’s half-empty.

If you’re always optimistic, you’ll miss warning signals.  If you’re always negative, you’ll miss opportunities (and people will soon knock over chairs to get out of the room when you enter.)

Perspective, folks, perspective.

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Start-Up Sanity Check for B2B Tech Ventures

Got a great idea? Are people telling you it’s crazy? Good! You’ve got to be a little insane to take that start-up leap – rather it’s out of your garage, the lab or a day job. I'll help you decide where and when to leap (and what to do when you land).

Investment: $500.00 (Why do I call it an investment? Two reasons: 1. If you’re willing to pay, that tells me you’re serious. 2. When you pay for advice, you’re more likely to value and use it.)

Drop me a line and we’ll see if we’re a good fit. If I can't help you, I’ll tell you (and if possible, tell you who can.)

Got funding? I work with one to three start-ups a year, on retainer (minimum of three months, maximum one year).

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Social Media Isn't Free, Easy or Magic.

If one of the self-anointed experts contacts you, pitching magical thinking, ask:

1. What results can I expect if I work with you? (Note: Twitter followers aren't necessarily customers.)

2. What kind of time will I have to invest? (Social media, properly done, is all about personal relationships. You with your customers...and a good relationship takes time.)

3. How do I integrate social media tools with my current operations? (Your salespeople need to know what you're saying on Facebook. Your customer service process and policies should be consistent across the board, from phone to Twitter.)

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