September 20, 2007
Marketing is Like a Shark
…If it ain’t swimmin’ forward, it’s gonna start to smell funny. - Mark Cahill, Vario Creative.
The gang over at Vario have really started hitting their stride. Their blog just keeps better and better. Yes, you could say I’m prejudiced since I’m working with them on a client project - but I called Vario about the project because I first liked what they wrote, over several months.
Now, go read the whole post with the shark quote, “Publishing 2.0 on ‘Who’s Afraid of Online Advertising.” Go read RIGHT NOW if you spend money on advertising (or are thinking about it.)
Tags: marketing, marketing troubleshooting, advertising, web advertising
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September 20th, 2007 at 10:14 am
Why thank you for the kind words!
I just noticed that we’ve had our blog up and running for a full year…so that means a “best of” post coming very soon…
BTW, such observations on my part tended to help keep the corporate meeting invites to a minimum. A heavy dose of reality doesn’t always play well in business circles…