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Mary Schmidt Business Builder & Renovator


Do Good: Eat Local

Feb 12, 2016

delicous nm

“Why would anyone eat at Taco Bell? There are so many great Mexican food places here!” —a friend visiting Albuquerque for the first time. 

She was baffled by the presence of Taco Bells around town. A town in which you can get (New Mexico grown) green chile on/in pretty much anything, from sushi to gyros. And, yes, we’ve got many wonderful New Mexican choices, locally owned and affordable.  And, there’s a growing movement to source food grown locally. This can be a bit of a challenge, since New Mexico is such a large state.  However, we’ve got a growing number of CSAs (and front yard gardens are increasing. A rogue chicken was spied taking a walk the other day in my 1950s inner-urban ‘hood.)

Me—I stopped gardening when I found myself

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Start-Up Sanity Check for B2B Tech Ventures

Got a great idea? Are people telling you it’s crazy? Good! You’ve got to be a little insane to take that start-up leap – rather it’s out of your garage, the lab or a day job. I'll help you decide where and when to leap (and what to do when you land).

Investment: $500.00 (Why do I call it an investment? Two reasons: 1. If you’re willing to pay, that tells me you’re serious. 2. When you pay for advice, you’re more likely to value and use it.)

Drop me a line and we’ll see if we’re a good fit. If I can't help you, I’ll tell you (and if possible, tell you who can.)

Got funding? I work with one to three start-ups a year, on retainer (minimum of three months, maximum one year).

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Social Media Isn't Free, Easy or Magic.

If one of the self-anointed experts contacts you, pitching magical thinking, ask:

1. What results can I expect if I work with you? (Note: Twitter followers aren't necessarily customers.)

2. What kind of time will I have to invest? (Social media, properly done, is all about personal relationships. You with your customers...and a good relationship takes time.)

3. How do I integrate social media tools with my current operations? (Your salespeople need to know what you're saying on Facebook. Your customer service process and policies should be consistent across the board, from phone to Twitter.)

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