What Gets YOUR Wallet Open?
Jan 27, 2012
Following on my post from last week, F2F Beats “Like” Every Time
From How Nonprofits Can Use Social Media: “An astounding 97 percent of nonprofits are using social media, far surpassing even the business world,” says Nora Ganim Barnes, co-author of a study released last year by the University of Massachusetts Dartmouth Center for Marketing Research…The trick, say nonprofit advocacy experts, is to pair virtual campaigns with flesh-and-blood action.
Ah, there’s always a gotcha, isn’t
